Mac sales are down.
I’m really not surprised. They are just a bit too expensive once you start upgrading the storage and ram.
I have been holding out on buying a Mac since the M2 was rumored to come out.
I keep hoping that the base model will have a larger amount of storage and ram, but it does not.
They keep selling faster processors, but I do not need that, I need more storage and I’d like more ram.
At this point, I’m just going to buy a used M1 air. If Apple had 512 and 26 standard on the base air, I’d pickup a new one today.
Do you disagree? What can Apple do to increase Mac sales?
I have used Macs for the last 15 years, so this is from someone who is deep into the ecosystem.
Apple can fuck right off with their pricing, Mac sales aren’t down because the market is challenging, Mac sales are down because they cost too much.
Give me an affordable Mac and I would have bought two or three in the past few years. Instead I keep holding out.