Blåhaj (stylized BLÅHAJ, Swedish pronunciation: [ˈbloːhaj], lit. ‘blue shark’; colloquially anglicised as /ˈblɑːhɑːʒ/, /ˈblɑːhɑː/ or /ˈbloʊhaɪ/) is a plush toy manufactured and sold by the Swedish company IKEA. Modeled after a blue shark and made of recycled polyester, the toy has gained prominence on social media as a popular internet meme, especially in the transgender community,[1] and has also been used as a mascot by IKEA in some regions.
Blåhaj (stylized BLÅHAJ, Swedish pronunciation: [ˈbloːhaj], lit. ‘blue shark’; colloquially anglicised as /ˈblɑːhɑːʒ/, /ˈblɑːhɑː/ or /ˈbloʊhaɪ/) is a plush toy manufactured and sold by the Swedish company IKEA. Modeled after a blue shark and made of recycled polyester, the toy has gained prominence on social media as a popular internet meme, especially in the transgender community,[1] and has also been used as a mascot by IKEA in some regions.
Yes, I copied that from Wikipedia.
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