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I think messaging is more likely to see progress made on this front. I don’t see regulations forcing Spotify to allow for their personalization mechanisms to be transferable and that doesn’t really make sense why they should have to, while messaging I can see happen even if only due to popular demand.
This sort of thing has always happened.
I do find it particularly infuriating when it’s a topic I’m knowledgeable in/involves my profession. But then I remember most people are stupid and it doesn’t bother me too much.